Best time to post on TikTok!
Setting up your own TikTok account takes only seconds, and with more than 500 million active users, you have the potential to find lots of people who will love your videos and follow you. But if you want to be a success on this platform, you need to post at the right time...
LEARN MORE SEE HOW IT WORKS Setting up your own TikTok account takes only seconds, and with more than 500 million active users, you have the potential to find lots of people who will love your videos and follow you. But if you want to be a success on this platform, you need to post at the right time – not only when your followers are most likely to see your posts, but also when the TikTok algorithm can give your account the best chance of becoming popular. So when’s the best time to post on TikTok? Read on to find out!
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Why should we find the best time to post on TikTok?
First, finding out the best time to post on TikTok will help you get an idea of when your post will reach more users. Posting at the right time maximizes your engagement, and maximum engagement means more insight into what your audience likes the most. Also, TikTok's organic reach is at an all-time high at the rate of 118% compared to Instagram's 9.4%. That means posting at the right time on TikTok gives you 12 times more chances to reach your audience organically compared to Instagram.
How to find the best time to post on TikTok?
Here are the two questions to ask yourself to find the best time to post on TikTok: First, where is your audience located? And what time are they awake? TikTok, like all social media platforms, has a global user base. For example, India has over 20 million users, while China has a massive 150 million users. All these users are unlikely to be active at the same time. That's why you should know the location of your target audience. Let's take a look at the steps to find the best time to post on TikTok so you never miss any interaction opportunity!
Switch to a TikTok Pro account...
The first step is to make sure you have a Pro or Business TikTok account. Go to “Manage Account” and tap “Switch to Business Account.” This will give you access to analytics and other features.
Find your audience’s top locations...
Identifying your audience's most important locations is crucial to finding the best time to post on TikTok. It’ll allow you to choose a common time from multiple time zones where most of your audience can interact with your content. To find out where your audience lives, go to the “Followers” tab and scroll down to view “Top Regions.”
Find out when your followers are most active!
Another unique feature in TikTok Pro analytics is the follower activity metric. It allows you to determine the hours and days when your audience is most active. There are a couple of things you can check out under “Analytics.” However, the most vital section to visit is “Follower Insights.” Under here, you’ll learn a lot about your followers, including gender and demographics. With these quick steps, you can easily tell where your audience is located and when they are awake.
Nonetheless, some particular times during different days of the week have been observed to get more reach. Posting in the evening (3 pm to 8 pm) on weekends has proven effective. Also, TikTok recommends that businesses post original content one to four times a day. So don't hesitate to find four alternative sharing hours for yourself. In light of this, you can easily grow your account by creating stunning content and taking advantage of the best time to post on TikTok.
Is it bad to post too much on TikTok?
Regardless of your niche, "an excess of a good thing can be a bad thing" still holds true. So, even if your audience loves your content and is often interacting with it, posting too much can be bad for your account. Although it is recommended to have a schedule that allows you to post at least one new TikTok content a day. On average, posting content between one to three times per day is great. İt keeps your audience waiting for more after digesting a post. However, posting all-time or without a consistent schedule can make your content less appealing.
Use RADAAR to find the Best Time to Post!
While following the steps above helps, you can make your TikTok content ready for sharing with RADAAR's Best Time to Post feature and have it automatically shared with your audience at the most convenient time. By using the Best Time to Post feature you can share your content during the high-traffic times to maximize the odds of catching your audience's fragile attention. What you have to do is click "Scheduler" on the menu bar on the left, then click Schedule A Post. Click the little clock-like icon under "Date," and you'll see the time when your followers are more active. Click on the box (the time and day) when you want your content to be posted automatically. For more details, check this short video.
AMPLIFY YOUR REACH
Reach your audience and grow your brand...
Best Time to Post feature gives you scheduling suggestions that are unique to your audience. See your best posting times and schedule your content accordingly.
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FREQUENTLY ASKED QUESTIONS
Find out more about the best time to post!
For some social media users, posting at a random hour is fine because they might be using it for fun. But if you are using social media to promote yourself or your brand, optimal timing is essential. Let's find out more about the best time to post!
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