The ultimate guide to using LinkedIn hashtags in 2022!

When people think about what to post on social media, hashtags are one of the first things that come to mind. Hashtags let you group your content together, which makes it easy for people with similar interests or professional goals to find content related to a hashtag they search for.
When people think about what to post on social media, hashtags are one of the first things that come to mind. Hashtags let you group your content together, which makes it easy for people with similar interests or professional goals to find content related to a hashtag they search for. LinkedIn's main purpose is to bring people together, whether you're building your own network or promoting your business. Putting relevant hashtags in your LinkedIn posts makes it easier for people to find you and connect with you. In this blog, we'll tell you everything you need to know about how to use hashtags on LinkedIn.

What are LinkedIn hashtags?

Hashtags on LinkedIn are any combination of letters or numbers that come after the # symbol and are not separated by a space. They are special bits of text that are put into LinkedIn posts and other parts of LinkedIn, like your profile or company page. They describe your content and get more people to look at it, click on it, and connect with you. When you click on a hashtag, all of the posts on LinkedIn that use that hashtag will show up. The search bar on LinkedIn can also be used to look for a hashtag. Hashtags on LinkedIn can have letters from A to Z, numbers, and emojis, among other things.

Why should you use hashtags on LinkedIn?

Hashtags are used on LinkedIn for two main reasons: to reach more people and to keep up with relevant posts. So, you need to know how to use LinkedIn hashtags if you want people to see what you post on LinkedIn or if you want more people to see what you post on LinkedIn. Using LinkedIn hashtags to make organic content work better is a cheap alternative to paid advertising strategies on LinkedIn, and they often work well together.
Because of how the LinkedIn algorithm works, hashtags help you reach more people and let you share content that makes a difference. When you add a post to LinkedIn, the algorithm shows it to people it thinks will want to interact with it. Your latest post will show up on the timelines of your followers, especially if they have interacted with your previous posts. Hashtags help you connect with people and grow your organic reach, but they can also be used to build a community or promote your events or products. By using a hashtag in your ads, comments, and ‘thank-yous’ after the event, you not only start a conversation, but you also make it easy for people to find product photos, videos, and posts about your event.

How to create a hashtag on LinkedIn?

There are two kinds of content you can post on LinkedIn that can be "hashtagged": a post and an article.

• A post can be just text, or it can include photos, videos, documents, or other media.
• An article is a type of long-form writing that works like a mini-blog. Most of the time, these are used on personal profiles to show thought leadership.

Adding a hashtag to a post on LinkedIn

Click "Start a post" at the top of LinkedIn's homepage, type your post, and then click "Add hashtag" in the post editor. It just adds a # to your post, but you could also type # by hand, which would be much faster. As you type your hashtag, LinkedIn will give you suggestions of other popular ones.

Adding a hashtag to an article on LinkedIn

Click "Write an article" on the home page. You can write hashtags as text in your article, and when you publish it, the hashtags will become clickable.

Adding hashtags to your company page on LinkedIn

By adding hashtags to your page, you help the algorithm classify you so that your content will be shown to people who follow and search for those hashtags.

• Click on Hashtags on your company page.
• Choose up to three hashtags that show what you do and what you post about. Also, choose hashtags that your target audience is looking for.

Adding hashtags to your LinkedIn profile

You need to turn on LinkedIn's Creator mode before you can add hashtags to your personal profile. Go to your profile and scroll down until you reach the Resources section, which is below the sections on your headline and your analytics. Select Creator mode. If you turn on Creator mode, you can add up to 5 hashtags (as well as have access to LinkedIn Live posts, audio events, and the newsletter feature).

How to follow hashtags on LinkedIn?

If you follow hashtags that interest you, you'll start to see posts in your feed that are related to those hashtags.Use the search bar to look for hashtags:

• In the search bar at the top of the page, type the hashtag you want to find.
• When you click on a hashtag, you'll be taken to its feed, where you can see posts about that topic.
• Click the Follow button to follow the hashtag.

You can also click See all results for "#hashtag" from the search drop-down menu and then click Content at the top left of the page, below the search bar, to see posts that use the hashtag.


We've talked about how hashtags can help you on LinkedIn, but it's important to remember that they're not the only factor that helps you gain greater reach, attract an audience, and convert. If you want to grow your audience and convert them, you should focus on making high-quality content and posting it on a regular schedule. The main thing you should take away from this post is that the magic mix is hashtags plus great content that gives value to your audience.

Get the right hashtags for your content...

Whether you are a small business owner, influencer, agency, or just looking to improve your social media strategy, the Hashtag Manager is an essential tool to have.

Everything you need to know to get the most out of LinkedIn...

If you have any more questions about how to use LinkedIn best, personally, be sure that you check the FAQs!
LinkedIn is the world's largest professional network on the internet. You can use LinkedIn to find jobs, connect new people and strengthen your network. It is for professionals to connect, share and learn.
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