How to find the best hashtags to attract more people?

The present age is overwhelmed with social media users seeking to promote their brand, business, or services using social media strategies and tips.
The present age is overwhelmed with social media users seeking to promote their brand, business, or services using social media strategies and tips. Since, there is tough competition, experts to trying to devise more techniques and strategies to drive more audiences and convert them into leads. Besides many strategies, using correct hashtags can drive your audience’s attention to your content. You can enhance brand engagement by using hashtags correctly. In view of their importance, we have dedicated this article to explain how to find the best hashtags to drive more traffic! So, let us start without further ado!

What is a hashtag?

In layman parlance, the hashtag is a pound-like sign or hash (#) that is followed by a keyword or phrase intended to be famous or grab the attention of the audience. It works as a label for the content you generally post on different social media platforms. Proper hashtags help to drive a lot of traffic by making it easy for people to particular types of content on social media. When social media users use it properly and efficiently, they can grab gigantic traffic to your post and assist in enhancing brand engagement. By composition, a hashtag consists of both numbers and letters except symbols to work. Your posts can get great visibility to the interested people if you use trending hashtags in them.

Benefits of using hashtags...

Hashtags use is another effective strategy to reach your audience quickly, besides, SEO, creating original content, and other strategies. Here are some of the benefits of using hashtags that make it important to use:

• Hashtags largely simplify the searching process for the users, eliminating the tedium to spend a large time on searching. Using hashtags properly assists you to reach the audience and similarly renders it easier to find the relevant posts.
• These hashtags are enticing and serve as a goad to action for the audience, people often click into the content of the hashtag and spend time looking over it.
• The use of hashtags has become prevalent now and is being used by different social media platforms to drive an audience. A lot of information and valuable content is being entered into hashtags which enhances their importance.
• Hashtags have eased the search process for users who are looking for specific content. Usage of trending hashtags helps to build brand engagement as well as benefits the audience.

How to use hashtags on social media?

The purpose of using hashtags on social media is to intimate your audience is that your hashtag pertains to a specific category of content that may be relevant to them. Eventually, your planted hashtags help the audience to get to the category of the content they are looking for. Hashtags are widely used on different social media platforms like Facebook, LinkedIn, Instagram, and Pinterest. Let us see how to use hashtags on each of them.


On Facebook, it may be beneficial to use an ample number of hashtags. You can find optimal hashtags by typing names in the search bar and reposting your posts with these hashtags.


In LinkedIn, you need to add hashtags in the body of the post to get discovered.


You can use up to 10 relevant hashtags to increase engagement with your brand or product.

How to find best hashtags?

You can follow these tips to find the best hashtags to increase brand engagement:

Learn from influencers...

Influencers carry great importance when it comes to brands or products. If you are a newbie in the scenario and looking to boost your product engagement, you can use hashtags that have been used by the influencers. By following the hashtags of the influencers, you can swiftly get the most trending hashtags to be added to your posts.

Use social media tools...

Nowadays, a social media platform that allows the use of hashtags also indicates the trending hashtags that are excelling. For example, when you are using Twitter, you will see hashtags that are currently on the top. If the trending hashtags are relevant to your content, you can use them in your posts to boost engagement. Apart from that, you can count on a few social media analytics tools to find the trending relevant hashtags.
For your ease, let us notify you about a great social media tool that can take care of your this need. RADAAR is an amazing tool that caters to all your social media scheduling needs. Besides many beneficial features, it has a Hashtag manager that helps to find and save the best hashtag templates for increasing the visibility of your content to the people. It provides highly relevant hashtags for your posts whether it be a large business or small organization to boost engagement and get more people to know about your brand. You are advised to use this tool to find hashtags.

Use third-party tools...

Prior to using a major or aggregator hashtag tool, you should do some research to determine the hashtag category for your content. If you are unable to find an optimal hashtag by using social media tools, you are advised to use third-party tools. No need to fret over the budget for there are many free low-cost tools to find out hashtags for your content. Here is the list of some third-party tools:

Influencer Marketing Hub's Free Hashtag Tracking Tools to Monitor Hashtag Performance Online
Talkwalker's 15 Free Hashtag Tracking Tools
Keyhole's Top 15 Hashtag Analytics Tools

Know your hashtag!

It is not a rule that a famous or trending hashtag will help you at any cost to boost your brand. At times, the trending hashtag might not be appropriate for your brand image. Therefore, before finalizing the hashtag to be used in the content, research well whether it fits with the content you want the readers to engage with or not. Otherwise, there is no point in using a hashtag that has no consonance with your brand.

Make your social media post more discoverable...

Finding the right audience has never been easier! Use the Hashtag Manager to search, find and save new templates of hashtags from getting your content in front of more people.

Everything you need to know about hashtags...

Here are some tips for leveraging the power of hashtags for your social media strategy...
A hashtag is a label for content. It helps others who are interested in a certain topic quickly find content on that same topic.
Hashtags are words or multi-word phrases that categorize content and track topics on Twitter, Facebook, Instagram, and Pinterest. Hashtags are preceded by the # symbol, like #socialmedia or #digitalmarketing.
Hashtags are a really valuable tool in your social media marketing strategy. Using hashtags correctly can help your content be discovered and boost your brand's organic reach and engagement with your target audience.
Hashtags were first widely used on Twitter, but they have become common on other social media platforms, including Facebook, Instagram, LinkedIn and Pinterest.
A hashtag is created by including the symbol '#' in front of a word or words without spaces. (i.e., #radaar, #socialmedia)
A hashtag—written with a # symbol—is used to index keywords or topics on social media platforms. People use the hashtag symbol (#) before a relevant keyword or phrase in their content to categorize those content and help them show more easily in search.
Currently, the 10 most popular Instagram hashtags are as follows: #love, #instagood, #photooftheday, #fashion, #beautiful, #happy, #cute, #tbt, #like4like, #followme
Hashtags are everywhere. They are used by millions across all social media platforms. But the concept of tagging social media groups or topics with a hashtag is credited to one man, Chris Messina.